Executing a comprehensive influencer marketing project with global apparel brand Gap, Küntay Tarık Evren directed end-to-end creative production, campaign photography, and digital retouching. Merging classic Gap casual aesthetics with high-end visual storytelling, Evren oversaw every stage of the process—from art direction and location selection to shooting and final color grading. The campaign highlights how creative direction, technical photography, and influencer collaboration come together to deliver authentic brand content tailored for high-impact social media and digital channels.