In a high-profile artistic brand partnership with Turkish vodka brand Istanblue, Küntay Tarık Evren was commissioned to conceptualize and execute a signature brand world built around the slogan "Live the moment." Drawing inspiration from the dynamic energy, youth culture, and vibrant nightlife on the streets of Istanbul, Evren created a series of custom paintings depicting young people immersed in spontaneous urban moments. The visual campaign strictly integrated Istanblue's corporate color palette while applying Evren's distinct continuous-line Doodlism style. By fusing contemporary street art with the brand's core identity, the resulting artwork established a fluid, youthful visual world that captures the unscripted pulse of Istanbul's modern city life.